Eating Right Kids With Looney Tunes

With back-to-school in full swing, you’re probably thinking of ways to pack delicious yet healthy lunches for your kids. Well, Safeway has recently partnered up with Warner Bros. to introduce a brand new line of food featuring Looney Tunes characters in their Eating Right Kids Program. They make great choices for lunches, snacks, and for when you need to get dinner on the table quickly.

Eating Right Kids is the first program dedicated solely to a healthier eating lifestyle for kids while incorporating fun characters. It’s a great way to teach children that eating healthy can also be fun.

“The Warner Bros. Consumer Products partnership will allow us to extend the Eating Right brand to a line of products that will appeal to children, and at the same time give parents the comfort that these products are healthier choices,” said Mike Minasi, Safeway President, Marketing. “Integrating such well-recognized characters into our brand architecture will make the line more attractive to our target audience and augment the line’s success.”

What I like best about the Eating Right Kids line is that these are food items that my children are already familiar with – cereal bars, fruit cups, pastas, apple juice, etc. They also come in kid sizes perfect for smaller appetites and easy to fit into lunch bags.

So the next time you’re at Safeway, don’t forget to stock up on items from the Eating Right Kids line and help promote healthier eating!

This post was written as part of a program for Team Mom, Safeway, & Warner Bros. who supplied the items for review.