The Joobles by Fair Indigo

December 6, 2008
contests/awards •  giveaways •  kids •  news •  reviews

This giveaway is now closed. Thank you for your participation.
The winner is Janet.

Can a baby’s toy make much of a difference in a world of global warming and economic recession? Of course, say the founders of Fair Indigo, a company where gifts have a purpose. Meet Mel the Monkey and Icy the Penguin, two of the Joobles, a new line of incredibly soft knit stuffed characters made for cuddling.

Joobles are precious playmates from Peru where artisans have hand crafted a menagerie of animals under fair trade conditions, providing work and hope to hundreds of rural and urban Peruvians. That’s why their tagline is Responsible, Sustainable, Adorable™.

Each incredibly soft animal is made with eco-friendly dyes and organic cotton grown in Peru. Calley the Cat stands 11” tall (as all the friends do) with adorable whiskers and a huggable green and yellow body. For parents hunting for eco-friendly toys, all of the Joobles are made with cotton grown without the use of pesticides, insecticides, herbicides, fertilizers, or other chemicals. Eliminating these chemicals is not only better for baby, but also for workers and for the environment.

“Equally important, we pay fair wages to the good people who make our clothes and accessories instead of the minimum wages that are often the norm today,” explains Robert Behnke, Co-founder and Vice President, Merchandising for Fair Indigo.

There are 9 Joobles filled with personality and promise: Bella the Bunny, Buzzy Bug, Calley the Cat, Fair Bear,  Icy the Penguin, Jiffy the Giraffe, Mel the Monkey, Mooey Cow and Pip the Dog.

We received Buzzy Bug to review and I have to say how impressed I was with the colors and quality. You can tell a lot of pride went into making sure that every child would carry around their stuffed pet with pride. The soft materials used to make Buzzy and all his friends is what makes them so cuddly and squeezable. Perfect for keeping kids cozy in bed.

As soon as Buzzy arrived at our home, Baby Bug immediate adopted him as hers. He’s the perfect size for her to carry around and they’ve been inseperable ever since.

Retailing for just $29 each, Joobles can be found online at or at specialty e-tailers like Visit Fair Indigo’s website to see detailed images of each animal.  The colorful characters range from turquoise to celery green.

Where do Joobles come from? Started by a Peruvian family — a mom, a dad, and their daughter — this company provides work and hope to hundreds of rural and urban Peruvians all over the country. Small groups of impoverished workers are trained to run their own small businesses making hand-knit clothing and accessories.  In addition to providing much needed employment, they train workers throughout Peru in such valuable skills as quality control and production planning. Fair Indigo also works with this company’s charitable arm by donating free breakfasts and school supplies to children of the workers.

Parents who have shopped for organic toys will appreciate the value of Joobles. Other pricier knit toys not only cost more, but are often made of acrylic yarn and not made under fair trade conditions. Joobles are not only 100% adorable but will improve our planet for the next generation by supporting small sustainable farming and fair trade. Isn’t it amazing how the right toy can make a difference?

Win it!

Would your child love to find a Jooble Pet in their stocking on Christmas morning? Well, I have a Jooble Pet of your choice for one lucky winner. However, please keep in mind that quantities are limited so you may have to list a few of your favorites if you win. To enter:
  • Just stop by Fair Indigo before midnight, Dec 14th and click on the tab
    “About Fair Trade” to learn what this term really means and why you should care.
  • Then come back and mention in comments one aspect of Fair Indigo.
  • The random winners will be selected and notified on Dec 15th.
  • The winners will then have 3 days to claim their prize.

To earn more entries, you may do one or all of the following. Each one counts as an extra ticket. Please leave a separate comment for each extra entry.

  • Subscribe to my feed.
  • Mention this giveaway on your blog with a link back here and to Fair Indigo.
  • Place my button in your sidebar.

This giveaway is open to US addresses. Good luck!

Aloha for stopping by Kimberly @ AllAboutKimberly, Janet, Marie Noguerole, Debi Thomas, Suanne Giddings, Donna K, Roseann K., Maja, Catherine KingChuparkoff, Helen, Renee, Shae, Betsy, Kelli Robinson, Jeffrey W, Kathy pease, Pat Martorella, Cari king, Dan, Heather Perkins, Kate, Janet F, Roberta D, Lindsay, Jaye, Chrysa, Hesper F, Sally, Marcia S, Linda Moeller, Jayne, Carla Pullum, AmandaK, Jennifer hedden, Valerie mabrey, Rosanne M, Jennem, Miranda, Marybeth i, Jennifer Jozwiak, Gaye McGill, Shasta, Jenna, B. Wampler, Christina, Kari, Skena megahed, Sharon Seneker, Erin, Vicky Boackle, Erin, Tamara B., Dree, Rach (Heart of Rachel)f, Jennifer Schoonover, Stacey, Monique Rizzo, Hayley G., Staceyk, Beverley Justice, Vicki Wurgler, Rebecca snodgrass, Jennifer W., Jen, Jenn S., Sandra kao, Noreen, Meg, Lisa L., Beth, Ky2here, Patricia skinner, Shannon Baas, Cindy Lietz, Polymer Clay Tutor, Sito, Heather H, Stephanie V, Amanda, Elaina, Amanda, Sonya Sparks, Michelle, Karen E, Tracey, Shelley K, Nadia, Dawn fiske, Judy brittle, Kathleen W., Kathleen W., Pamela Kramer, ReggieMann, Barbara, Susan S., Sandy, Kasey Proctor, Kari, Laura, Sherry, JC, Susan varney, Jennifer bowen, Rahime, Melanie B, Oona, Suzanne B. (Crunchy Green Mom), Muthering Heights, Andreah, Junglewife, Krissy, and Desi

177 Comments on “The Joobles by Fair Indigo”


desi said:

Jiffy the giraffe is so cute.


5 Minutes Around the Blogosphere - Week 62 said:

[...] An Island Review - Jooble Plushie (Dec 14/US) [...]


Krissy said:

I would pick the Mooey Cow. Put a smile on my face just seeing my 2 year old with it!!


Krissy said:

I’m subscribed


Krissy said:

I have your button on my blog.


Krissy said:

I blogged also :)


Junglewife said:

I love Callie the cat - adorable!


Junglewife said:

I’m a subscriber!


Andreah said:

I would choose Icy the Penguin. Thanks for the great giveaway!


Andreah said:

I subscribe to your feed.


Andreah said:

I have your button on my blog.


Muthering Heights said:

While I love them ALL, I think I would most like to win Jiffy the Giraffe! :)


Muthering Heights said:

I’m a subscriber


Muthering Heights said:

I also have your button on my sidebar


Suzanne B. (Crunchy Green Mom) said:

I LOVE Jiffy the giraffe… totally cute little guy!!


Suzanne B. (Crunchy Green Mom) said:

I am a subscriber.


oona said:

I would love to win sweet Calley the Cat for my kitty crazy daughter!

Thanks for the giveaway!
foxsquirrelrabbit at gmail dot com


oona said:

I am a subscriber!

Thanks for the giveaway!
foxsquirrelrabbit at gmail dot com


Melanie B said:

calley cat or icy penguin!


Melanie B said:

I have your button

December 6, 2008
10:07 pm

rahime said:

I love mooey the cow. Thanks!

December 6, 2008
10:07 pm

rahime said:

I’m a subscriber.

December 6, 2008
11:16 pm

jennifer bowen said:

thay are just too cute and well i be happy to have any 1 of them thanks


susan varney said:

icy the penguin my grandson loves penguins


JC said:

Calley the Cat would be great for my kids for this Christmas.


Sherry said:

I like the Pip the Dog. These are all so adorable!


Sherry said:

I’m a subscriber, thanks.

slcremer at gmail dot com


Laura said:

We’d love to win Calley the Cat, thanks!


Laura said:

Your button is on my site, thanks!


Laura said:

I’m also a subscriber, yay.


Kari said:

OH CUTE!!! What a fabulous site too, thanks for pointing us there! I LOVE the monkey!!! :D


Kari said:

I am a subscriber too!


Kasey Proctor said:

Mel the monkey is really cute. A great site and I like the matching sets to go with the toys as well. Too cute.


Sandy said:

fair bear looks nice- they are big- never realized how big they are..the dog looks cute too


Sandy said:



Susan S. said:

All are adorable! First choices would probably be Mel the Monkey. After that, Pip the Dog or Icy the Penguin. Thanks for the great giveaway!


Susan S. said:



Barbara said:

They are all so sweet. First choice would be Icy the Penquin, next Bella the bunny and then the giraffe


Barbara said:

I am a subscriber


ReggieMann said:

Fair Indigo uses a concept called “Fair Trade”.
which is quite simply:
Fair Trade means that producers are paid fair prices for the products they produce, instead of the minimum prices that the marketplace will allow, as is the case in the mainstream market today.


Pamela Kramer said:

I like Icy The Penguin
I’m already a subscriber.


Kathleen W. said:

I’m surprised at how small the Fair Trade market is in the US, and that American Apparel is the only major brand selling “sweatshop–free” clothing here.

Kudos to Fair Indigo!


Kathleen W. said:

I subscribe


Kathleen W. said:

And I have your button.


judy brittle said:

I would love Buzzy Bug and I also really like Icy the Penguin. Fair Trade fair pay for the work that is done so families don’t have to live in poverty.


judy brittle said:

I’m a subscriber.


dawn fiske said:

I love Icy The Penguin and Giffy the Giraffee


dawn fiske said:

i am a subscriber


Nadia said:

Fair trade means fair wages to the people who make our clothes and accessories and foods instead of the minimum wages that dominate the clothing market today.


Nadia said:

I’m a suscriber. Thanks!


Shelley K said:

I am a subscriber :)


Shelley K said:

My faves are Calley the cat and Bella the Bunny…too cute :) They look so soft and squishy. I want one.

Thanks for another great giveaway.


Tracey said:

I think Icy the Penguin is adorable, as is Jiffy the Giraffe.


Tracey said:

I’m also a subscriber.


Karen E said:

Both Mooey and Buzzy are adorable.


Karen E said:

I’m a subscriber.


Sonya Sparks said:

I found this:
Quite simply, we pay fair wages to the good people who make our clothes and accessories instead of the minimum wages that dominate the clothing market today.

Sounds like a great company.


Sonya Sparks said:

I subscribe.


Michelle said:

Fair Indigo is a great company that is trying to make more people aware of Fair Trade, paying people a fair wage for their services. Love it.


Michelle said:

I subscribe to your feed.


Sonya Sparks said:

Your button is on my sidebar.


Amanda said:

They pay fair wages to the good people who make our clothes and accessories instead of the minimum wages that dominate the clothing market today


Elaina said:

Fair Indigo is committed to finding the best fair trade factories and ensuring that our high quality clothes are produced by workers who are paid and treated fairly.


Elaina said:

I am a devoted follower/subscriber of and to your blog.


Elaina said:

Your button is on my sidebar.


Amanda said:

I like Mel the monkey, he’s cute, but I reallly love the dog sweater…super cute!!


Amanda said:

I am a subscriber :)


Stephanie V said:

Pip the dog for my little boy who love woofs woofs.


Heather H said:

I like Jiffy the Giraffe the best.


sito said:

Fair Indigo goes beyond minimum wage requirements and looks at what would constitute a “living wage.” I think that’s an important distinction. I am impressed that Fair Indigo lists out the questions they asked and the process they went through to determine what they would consider “fair trade,” and I think they have a good handle on it. They have lovely things, and I can feel good about anything I purchase there.


sito said:

I am a happy subscriber.

December 7, 2008
10:03 am

Cindy Lietz, Polymer Clay Tutor said:

I love Icy the Penguin! Ever since club Penguin my kids have loved everything penguin!


Shannon Baas said:

I like icy the penguin.


patricia skinner said:

I like Calley the Cat.


ky2here said:

Mooey Cow is the best.


Beth said:

Just one?! I like Buzzy Bug, Mooey Cow, and Jiffy the Giraffe!! So cute!!!


Beth said:

i’m a subscriber!


Lisa L. said:

Icy the penguin is cool.
I am glad fair trade pays living wages.


Meg said:

Fair Trade is really abt paying fair wages. Its always so nice to see people caring abt other people. Calley the Cat is the cutest! Such personality.


Meg said:

Also a subscriber.


Noreen said:

they pay fair wages not the minimum wage


sandra kao said:

just wages


Jenn S. said:

Tough choice. They are all so cute. I guess I will go with Icy Penguin.


Jen said:

the term means that the people who work so hard to make our stuff get paid a fair price for their hard work and time! some countries dont pay the wages that are deserved of the workers and that is not fair!

we should care because we should treat others the wat we want to be treated ourselves, the golden rule, hello? would you want to get paid pennies for something you spent all day on? I dont think so!


Jen said:

I subscribe!


Jennifer W. said:

I would pick Calley the Cat.


rebecca snodgrass said:

I love mooey.


Vicki Wurgler said:

Fair Indigo is donating 5% of its profits to the Foundation to support its educational projects & programs

December 8, 2008
11:57 am

Beverley Justice said:

With the exception of Fair Indigo, teen retailer American Apparel is the only major brand selling “sweatshop–free” clothing in the United States.


staceyk said:

Fair trade is really important so that the workers are treated fairly and it’s always good to know the product isn’t made in a terrible sweat shop. Thanks for the chance.


staceyk said:

I also subscribe via google reader.


Hayley G. said:

It’s simple- fair trade means that they pay fair wages- simple concept but one that has yet to catch on in a big way here- kudos to this company!


Hayley G. said:

Also- I’m a subscriber!


Monique Rizzo said:

The Penguin is super cute!


Stacey said:

What a great company! I love Icy the Penguin!


Stacey said:

I’m a subscriber


Stacey said:

I have your button on my blog


Jennifer Schoonover said:

I thought it was great how careful fair indigo is to make sure that the people who are making the items are actually getting a fair wage by visiting the factories regularly.


Jennifer Schoonover said:

I’m a subscriber


Jennifer Schoonover said:

I have your button on my sidebar.


Rach (Heart of Rachel)f said:

Simply adorable!


Dree said:

I can’t believe this is true. American Apparel is the only one selling teen clothes that is sweat-shop free other than Free Trade. That is amazing and sad.


Tamara B. said:

They pay fair wages to the good people who make our clothes and accessories instead of the minimum wages that dominate the clothing market today. Such an excellent concept and I believe people should be protected against companies who will try to make honest people work in a sweata shop enviroment!


Tamara B. said:

I am a subscriber.


erin said:

It only makes sense to pay fair wages to these employees. Thank you for spreading the word.

speak2erin (at) gmail (dot) com


Vicky Boackle said:

i like the mooey cow


Erin said:

“With the exception of Fair Indigo, teen retailer American Apparel is the only major brand selling “sweatshop–free” clothing in the United States. ” Thats one reason to care.

I think the Penguin, Giraffe, Bunny or Cow would be my top picks for my son. They are all so cute!


Twitter: @erinjeany


Erin said:

I have your button on my blog sidebar.

Twitter: @erinjeany


Erin said:

I subscribe to your feed.

Twitter: @erinjeany


Sharon Seneker said:

i like Buzzy Bug! Thanks!


skena megahed said:

Mooey Cow is my favorite


kari said:

Calley the cat, she’s my favorite!


kari said:

Im also a subscriber!


Christina said:

Indigo pays fair wages instead of minimum wage, and with these particular toys (which have such an in-depth feel but are still SO cute!) I like it that they also teach families to have their own businesses!


B. Wampler said:

Since the kids kids love anything monkey… I would have to go with Mel!


jenna said:

I like that this is a sweatshop free product. I really like Jiffy the Giraffe. Thanks!


Shasta said:

Fair Trade is about laborers getting paid fair wages instead of minimum wages like most employers pay.

I’d love to win the jiffy giraffe or mel the monkey!! They’re sooo cute!!


Shasta said:

I’m a feed subscriber.


Gaye McGill said:

Buzzy Bug is my favorite Jooble - I like the colors and her expression.


Jennifer Jozwiak said:

Manufactured goods like clothing are much more complicated because components often come from literally dozens of sources. I had no idea that it was so complicated but it makes sense. I think I will buy callee the cat for my little one.


marybeth i said:

fair trade means fair wages, not minimum wages


marybeth i said:



marybeth i said:

your button is on my sidebar!


Miranda said:

Jiffy the Giraffe along with all the other super cute toys! But hes the cutest!


Jennem said:

My favorite is Buzzy Bug,


Rosanne M said:

Their philosophy is good-”we pay fair wages to the good people who make our clothes and accessories instead of the minimum wages that dominate the clothing market today”
I like Icy the Penguin


Rosanne M said:

I’m a subscriber


valerie mabrey said:

Icy the Penguin


Jennifer hedden said:

Callie the cat


AmandaK said:

I think Mel the Monkey is just too adorable for words!


Carla Pullum said:

I like the icy penguin!!!!


jayne said:

I love Pip the Dog


Linda Moeller said:

Love the Penguin


Marcia S said:

Until a certification is developed, Fair Indigo is committed to finding the best fair trade factories and ensuring that our high quality clothes are produced by workers who are paid and treated fairly.

My favorite Jooble is Buzzy Bug.


Sally said:

Ice the Penguin and Mooey Cow are my favorites. My daughter would love any of them.


Hesper F said:

I love Icy the Penguin!


Chrysa said:

I like the penguin!


Chrysa said:

I’m also subscribed to your RSS feed!


Jaye said:

I love that they are really advertising and trying to get the word out about Fair Trade. I learned a lot about Fair Trade a few years ago and think it’s such an important thing! Good for them!


Jaye said:

I’m a subscriber. And I’ve been exploring the site more and Jiffy is adorable!


Lindsay said:

I really love Pip the dog


Roberta D said:

Icy the Penquin and Mooey the Cow, are my favorites, I just love them all
Thank you Happy Holidays!


Janet F said:

Fair trade is a rapidly growing movement dedicated to paying workers fair wages rather than minimum ones.
We should care because it helps to prevent poverty.

janetfaye (at) gmail (dot) com


Janet F said:

I am subscribed.

janetfaye (at) gmail (dot) com


Janet F said:

Button is on my sidebar.

janetfaye (at) gmail (dot) com


Kate said:

Icy The Penguin is adorable!!


5 Minutes Around the Blogosphere - Week 63 said:

[...] An Island Life - Jooble Plushie of your choice (Dec 14/US) [...]


Heather Perkins said:

Pip the Dog would be my pick. I already love Fair Indigo because they support small companies in non industrialized countries that make wonderful products that deserve a full days pay for the work they do.


Dan said:

I like Icy the Penguin


cari king said:

Fair Trade is dedicated to paying fair wages.

Seems like a decent company.


Pat Martorella said:

Calley the Cat, we love cats alot here, ty so much. ahmaur(at)


kathy pease said:

fair pay for workers :)


Jeffrey W said:

They pay workers a fair salary rather than minimum pay.


Jeffrey W said:

I am a subscriber


Kelli Robinson said:

Fair Trade is very important because Americans must be discriminating consumers…and we must refuse to purchase items where employees are NOT compensated fairly for the work they do for their employers. Thanks for spreading awareness and for a great giveaway!


Kelli Robinson said:

I subscribe to Island Life through Bloglines.


betsy said:

i like the cow. so cute!


Shae said:

The “fair trade” concept is one I haven’t heard of before this blog entry. I am in favor of companies doing everything they can to offer workers a fair wage for their work. It is a good thing when people can actually earn a LIVING doing a job instead of less than a living. I am impressed with Fair Indigo.

If I won, any of these little critters would be great…I think Pip, Icy and Buzzy are my favorites though!


Shae said:

I subscribe to your feed


Shae said:

Your button is on my sidebar


renee said:

would have to go for icy the penguin


Helen said:

Fair Trade pays actual living wages towards workers as opposed to major corporations paying the absolute minimum (or even less than that) to make an even bigger profit.


Catherine KingChuparkoff said:

Fair trade got its start in Europe and its purpose is to pay better than minimum wage to workers for the exceptional craftsmenship that most all of them are providing.


Maja said:



Maja said:



Roseann K. said:

I love Icy the Penguin! Thanks!


Donna K said:

They pay fair wages.


Donna K said:

I am a subscriber.


Donna K said:

I put your button on my blog.


Suanne Giddings said:

Fair trade got its start in Europe and first appeared in the United States in the mid to late 1990s focused on paying fair wages to coffee growers in developing countries.
I love Pip the Dog. He reminds me of my Dalmatian I had when I was growing up. He was my BEST friend!!! Thank you for the opportunity to participate in this giveaway! HAPPY HOLIDAYS EVERYONE!!


Debi Thomas said:

Love Mel the Monkey


Marie Noguerole said:

I would chose Jiffy the Giraffe.


Janet said:

They pay fair wages. I heart the cat:)


Kimberly @ AllAboutKimberly said:

First choice penguin, second choice monkey


Kimberly @ AllAboutKimberly said:

I subscribe to your feed


Kimberly @ AllAboutKimberly said:

Your button is in my sidebar


Kailani said:


Congratulations! You are the winner of The Joobles giveaway at An Island Review. Please contact me within 3 days with your mailing address to claim your prize. Thank you for your participation.

Happy Holidays!

Leave A Comment

(I'll take good care of it.)